What are Carbon Points™?
We believe that good deeds should be rewarded. Carbon Points™ are how we measure and reward actions to address greenhouse gas emissions.
GoZero generates 1000 Carbon Points™ for every tonne of CO2e of action to reduce or remove emissions. That's 1 Carbon Point for every kilgoramme of CO2e action you take.
We reward Kiwis with Carbon Points™ when they address their personal carbon emissions or purchase deals from GoZero Climate Action Businesses.
Businesses can only create GoZero deals if they are taking credible climate action. Find out more about GoZero's Climate Solutions for Businesses.
Earning Carbon Points™
We challenge Kiwis to earn 910 Carbon Points™ per month. This is equal to the average Kiwi monthly carbon footprint.
You can check your progress using the tracking tools in your account, and when you hit your monthly Carbon Points target, you gain access GoZero's premium deals for the following month.
To earn Carbon Points rewards you should:
- Sign up for a free Carbon Points account;
- Identify deals using our Deals Directory;
- Scan your account's QR Code at point-of-sale when you purchase a deal.
- Subscribe to become a Climate Action Kiwi and receive free Carbon Points and premium features.
- Top up your account at the end of each month to ensure that you keep your access to pemium deals.
Become a Climate Action Kiwi
Get the most out of the Carbon Points system by signing up for a Climate Action Kiwi monthly subscription:
- Earn free Carbon Points from deals in the GoZero marketplace.
- Earn free Carbon Points when you take action to measure, reduce or remove your emissions.
- Use FutureFit to find easy ways to reduce your emissions and turn these into Carbon Points here.
- Reduce your emissions by 5% every year and claim your Climate Race to 2030 winner's medal.
What is my Carbon Points target?
Your monthly Carbon Points target is the number of points you need to earn each month to reach Hero status, which allows you to access GoZero's premium deals.
We set your monthly target at 910 Carbon Points, which is equivalent to the average monthly carbon footprint in New Zealand, or the average annual footprint of 10.9 tonnes of CO2e.
How is it calculated?
For those of you who are into the numbers, according to government data, New Zealand's net emissions per capita in 2021 were 10.9 tonnes of CO2e, or 910 kilogrammes of CO2e per month. 1 Carbon Point is equivalent to 1 kg of CO2e emissions.
There are two ways of looking at New Zealand's emissions, either based on who produces the emissions directly or who consumes the goods and services that generate emissions. Under the production model, Kiwi households accounted directly for 11% of emissions production in 2021. Government consumption data, however, shows that households were involved in around 70% of carbon emissions.
The consumption model takes into account the decisions that Kiwis make when purchasing goods and services. We believe that this approach gives Kiwis greater agency and the ability to have a significant impact on the country's emissions, given the right tools. GoZero therefore empowers you to make choices that not only impact your direct emissions (11%) but also the emissions involved in the goods and services that you purchase (70% of emissions). This allows you to support wider climate action and the transition to a more sustainable economy when you shop using the Carbon Points system.